trade shows Archives - Xsorigami

A Better Price For Your Exhibit May Or May Not Get You A Better Value

posted Dec 07 2017

Trade show exhibits or stands can make or break your marketing budget, agreed. In fact, they should only be outsourced to those who offer a better price, right? But what if the designer of your choice, the one who claims to build an affordable stand, hands over a post-show invoice that doubles the expense you

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Trade Show Experts

Don’t Buy The Wrong Exhibition Stand Again- Questions You Must Ask!

posted Dec 07 2017

“Success does not consist in never making mistakes but in never making the same one a second time.” – George Bernard Shaw Everyone makes mistakes; exhibitors are no exception. In fact, you may have made a few at your last show. Did you? What went wrong? Did you buy the wrong stand, one that defeated

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Trade Show Experts

The Why’s Of Effective Marketing – Do You Really Need It To Draw Attendees To Your Booth?

posted Dec 05 2017

A poorly designed trade show booth is a deal breaker, agreed, but is a good one magnetic enough to draw in the attendance that you are counting on, all by itself? Not really. Unless your booth or rather the exhibition is surrounded with pre, at, and post-show marketing, chances are that it would fail to

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Trade Show Experts

Man Is A Social Animal, Trade shows Are No Exception!

posted Nov 20 2017

You are an exhibitor at a trade show. You have the most comprehensive plan ready, you have a strategy and you have insights. However, you are so involved in following the step-by-step guide that you forget to look around and observe. What experiences teach you, no book can. Referring to blogs, industry insights and trends,

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Trade Show Experts